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Inspired by
Hollywood Glamour and Rock & Roll
Each design by HENDRIXROE founder and creative director
Jordan McKay is an extension of her vibrant and exuberant
character; each season captures the loud, fun, and passionate
personality behind the brand.
It was a chance encounter with a complete stranger that inspired
McKay to leave law school and follow her dreams to become a
fashion designer. After a successful first season as a womenswear line,
HENDRIXROE debuted the inaugural menswear collection in the
spring of 2017 to an overwhelmingly positive response. “I nearly fell to
me knees when I walked out and it was a standing ovation. Designing was
always a dream but it seemed like an impossible one; but in that moment it all
became a tangible reality it was beyond surreal. I want to add, I was a last
minute addition to the runway schedule. Someone had dropped out and I was
called only two weeks prior to the show. It was truly a miracle I was even
there that night but I was and my career took flight. Today I always say when
you find your lane, there is no traffic there’s speed bump’s stop signs etc. but no
traffic no one is in your way. I’m living proof and its been a wild, magical ride
ever since”
The brand has since continued to expand with larger Gender fluid
collections with plans to incorporate accessories and children’s
clothes in the future.
Inspired by the vintage rock and roll style of Jimi Hendrix and old Hollywood glamour of Marilyn Monroe, HENDRIXROE
exemplifies “glamorous rocker chic” to perfection with close
attention to construction, fabric, and silhouettes.
HENDRIXROE designs have commanded attention on numerous
red carpets, stage, film and television. Working with such artists as
Christina Aguilera, Cree Summer, Kardinal Official, KOS, The
Arkells, Walk of the Earth and the list goes on.
McKay’s obsession to rock and roll history is making
HENDRIXROE well on it’s the way to becoming one of the most
sought after luxury, rock and roll brands in the business.
